“Behind the Seams - the back story of our Eco-Friendly Hawaiian Shirts”
Fashion With Purpose
At Saigon Concepts, we believe fashion can make a difference. By transforming deadstock fabrics into beautiful Hawaiian shirts and other garments, we’re reducing waste and showing that sustainability doesn’t mean sacrificing style.
Our journey is about more than clothing - it’s about leading change. Whether you’re exploring the city, relaxing by the beach, or embracing your next adventure, our shirts represent a commitment to conscious fashion.
Lam Hoang - Founder & Creative Director
At Saigon Concepts, sustainable fashion isn’t just a trend - it’s a way of life. Born from decades of industry experience and a passion for reducing waste, Lam Hoang, our Founder and Creative Director, sets out to prove that fashion can be both beautiful and responsible.
The result? A collection of stunning Hawaiian shirts crafted from deadstock fabrics, giving new life to materials that would otherwise go to waste.
Here’s a “behind-the-seams” look at how we create sustainable, stylish shirts that align with our values, that look great, well made and excellent fit.
The Story Behind Saigon Concepts
With over 25 years of experience in the fashion industry, Lam Hoang witnessed firsthand the staggering amount of fabric waste produced globally. His knowledge of textiles, design, and supply chains became the foundation for Saigon Concepts - a brand that transforms forgotten fabrics into timeless Hawaiian shirts and more.
For Lam, it’s not just about making shirts; it’s about creating a purpose-driven business that reduces fashion waste while honoring craftsmanship, fit and design. You can learn more about Lam’s vision and journey here >.
What Is Deadstock Fabric and Why Does It Matter?
Deadstock refers to unused fabrics left behind in the production process - whether overproduced rolls, discontinued patterns, or materials with minor imperfections. According to industry reports, the fashion industry generates 600,000 tons of deadstock fabric annually, much of which ends up incinerated or in landfills.
Instead of contributing to this waste, Saigon Concepts sees an opportunity:
- Rescuing Quality Materials: We transform premium textiles discarded for reasons like overproduction or simple slight color variations.
- Reducing Environmental Impact: By repurposing deadstock, we save critical resources - water, energy, and labor.
- Ensuring Sustainability: We strive to use natural materials to maximise biodegradability at the end of the product's life.
The Saigon Concepts Process: From Waste to Wardrobe
Each Hawaiian shirt we create has a unique story:
- Thoughtful Sourcing: We handpick vibrant, high-quality natural deadstock fabrics (linen, cotton, tencel) to ensure every shirt stands out. No two designs are exactly alike, making your shirt truly one-of-a-kind.
- Sustainable Craftsmanship: Using precise cutting and design techniques, we maximize fabric use, leaving minimal waste behind, complimented by Lam’s eye for detail, ensures a quality garment fit.
- Small-Batch Production: By producing shirts in limited quantities, we avoid overproduction - a common issue in fast fashion.
- Locally Produced - all our designs are locally produced by skilled local artisans.
Every step is guided by our commitment to sustainability and timeless design.
Why Choose Sustainable Hawaiian Shirts?
When you choose a Saigon Concepts Hawaiian shirt, you’re not just buying clothing - you’re supporting:
- A Greener Future: Fewer fabrics in landfills, less waste, and lower environmental impact.
- Quality Craftsmanship & Fit: Shirts made with care, precision, and attention to detail.
- A Purpose-Driven Brand: Lam’s vision is to create a fashion brand that feels good - on your skin and in your heart.
As Lam often says: “Fashion should be an expression of creativity and purpose, not waste.”
Join the Movement for Sustainable Fashion
Sustainability isn’t just a choice; it’s a necessity. By wearing a Saigon Concepts Hawaiian shirt, you’re becoming part of a movement that values:
- Timeless style
- Thoughtful production
- Positive environmental impact
Discover our collection of eco-friendly Hawaiian shirts. Let’s create a greener, more stylish future together.